Paul J. Alessi (Producer, Actor, Public Relations) has over 7 years experience in the entertainment business as a producer, actor and public relations. Paul Currently lives in Los Angeles and frequently visits NYC.

Paul J. Alessi is a New York native who spent most of his youth playing competitive ice hockey and fighting as an amateur boxer. Paul also made time to participate in his community as a volunteer firefighter and as a coach for youth sports.

Paul began modeling when he was noticed while working at a construction site in New York City. The modeling took him to Los Angeles where he got acting work debuting as the tragic AIDS victim featured in TLC’s 1995 award winning “Waterfalls.”

Paul has showcased a diverse range of acting, with a repertoire ranging from a psychopathic rapist with serial killer habits, to a heartfelt, confused guy on his road to redemption. As a hit man in the mob to a Marine in the sands of Iraq, Paul’s performances have earned him critical acclaim.

Success in acting led to producing, including “Morphin(e),” “Allison,” “The Confession,” “Ten ’til Noon,” “Truth or Dare,” “Light,” “Official Rejection,” and “Au Pair, Kansas.” Most recently, he produced and starred in the feature film “Knuckle Draggers.”

Producing has developed Paul’s interest and expertise in documentaries, behind the scenes and EPK producing, shooting and directing, not only on his own films but on Studio films, most recently Sony Picture’s “The Boondock Saints: All Saints Day,” directed by Troy Duffy. ( » Some Previous Projects )

Consulting by Paul covers the following topics and more…

1. Producing independent feature films, shorts films, web series, commercials, music videos and industrials

2. How to market these projects upon completion

3. How to get to the most out of a distribution deal

4. Film Festival Circuit- which festival is right for your film

5. Press Releases

6. Successful Red Carpet events with class and style as well as organization

7. On line Marketing – social sites and web layout ideas

» Get consulting with Paul

David E. Van Houten (Marketing and Publicity) has over 25 years experience as a marketing and publicity expert. His background includes Vice President of International Marketing at Paramount Pictures, Vice President of Corporate Communications at Trimark Pictures, in addition to being a production consultant to Warner Brothers’ “The Dukes of Hazzard: The Beginning,” Sony’s “The Lodger,” “Felon,” “Anaconda 3&4,” “The Boondock Saints II: All Saints Day,” “Universal Soldier: A New Beginning,” among others. He has a doctorate in Clinical Psychology. ( »Some Previous Projects )

Consulting by David covers the following topics and more…

1. Developing and Writing Step-By-Step Marketing and Publicity Plans and Calendars for Entertainment. This increases the value of most any project by the client doing some of the work themselves.

2. EPK & Added Value prep and Production

3. Research and Budgeting for Marketing and Publicity Plans

4. General Marketing and Publicity expertise including Film Markets

5. In Production expertise including prep for Marketing and Publicity Deliverables. Production Notes and Press Releases.

»  Get consulting with David

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Tips from David E Van Houten

Tip 1. Have two biographies of yourself: One that is shorter, one or two paragraphs: the second, a longer fuller history, one page. Keep them businesslike. A lot of information that you’d like to include, such as your philosophy on life or what kind of person you are, readers usually don’t care about.

Tip 2. Make sure you update your IMDB.com profile. Make sure to have your photos and bio there.

Tip 3.It seems simple, but always proceed with a publicity or marketing plan. If you are in preproduction on a film, think about what you can do to groom your project’s awareness even during shooting (for consumers, potential distributors or festivals). Think about putting clips up during production or announcing start of production, especially on appropriate internet outlets.

Tip 4.The publicity world has changed, most people still don’t get online publicity and promotions. There are tons of things you can achieve, for little or no money.

Tip 5.A big problem is that we live in a results oriented world, many waste a lot of money chasing after a quick segment, just to say they are on TV or Radio. These one-offs are meaningless and usually do more harm than good.

Tip 6. Whether or not you use a publicity firm for yourself or a project, it’s essential to have someone for a “second opinion” and to make sure everything is being thought of on your behalf. Like getting a second opinion when you go to a doctor.

Tip 7. Most publicists say they are Internet and tech savvy but 9 out of 10 times they aren’t. Many publicity “experts” feel that the Internet is just another outlet to send information to, it doesn’t work that way. The Internet has its own rules. The Studios, for example, have the money to buy ads and muscle in that way. But most people don’t have that clout (nor money) and need the sophistication and the relationships or friends of true Internet professional to get meaningful results. Free or inexpensively.